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Amy Woolard, Marketing Coordinator | Wake Radiology

“It has been a pleasure working with MediaWorks. The team has incredible negotiation skills across media platforms and does a great job of explaining the complicated lingo of the industry and being sure we get what we paid for. Their expertise in media placement has provided us a larger share of voice in our marketplace that has shown positive results.”

Deb Laughery | VP Public Relations, WakeMed

“After working with Melanie and Whitney for several years, nothing but great things can be said about their skill and expertise in media planning and buying. Their media plans were thorough and detailed, providing valuable insight on the advertising options available in this market. In addition, our media buys were executed with skill and without error, followed by effective post buy analysis to ensure that we were getting the ratings and positioning that were negotiated. In a very competitive market, they represented us with professionalism, exceptional negotiating skills and continuously went the extra mile to offer solutions that helped to promote and advance our brand and services. By choosing MediaWorks to oversee your media planning and buying, you can rest easy knowing that you are in good and knowledgeable hands.”

Cathleen C. Caldwell, MSM | Associate VP Marketing, Augusta University

“I had the pleasure of working with Whitney and Melanie for almost 10 years.  They handled all our media strategy and placement needs with the utmost professionalism and courtesy.  Our local media vendors always had great things to say regarding their dealings with them.  We could always count on them to get the job done and with our best interests at heart.  I would highly recommend them without question!” 

Regis Napolitano | Former President Napolitano & Company

“MediaWorks has two of the most talented media professionals I have ever worked with at the helm. Melanie and Whitney not only have the experience and depth of knowledge to make smart choices and decisions with media, but they also bring a talent not often found with media professionals. They understand how important it is to not only look at the quantitative aspect of media planning and negotiating, but they also approach their craft with the knowledge that media can only be successful if it is strategically aligned with all other elements of the advertising campaign, from marketing strategies to goal expectations. Rarely have I ever seen skills that complement each other so uniquely that virtually every plan, every buy, every post, and every dollar is spent so that at the end of the day a client could be assured no stone was left unturned to get them the most for their media dollars. They are quite simply…..the best at what they do.”

Don Steinberg | Director Client Services, Glyph Interface

“There are many words to describe the quality of media planning, placement and attention to detail that Melanie and Whitney provide. Top among them would be smart, strategic and market savvy. Having worked with both for over 10 years on multiple accounts, I can say that they are always professional, always thorough, and always on top of their game. From media strategy, planning and placement to reconciliation, billing and post buy metrics, I could always count on them to provide the highest level of thinking, negotiating skill and follow through”.

Dan Straub | NSM WRAL-TV

“In my almost 30 years in the television business, I have never come across a more professional or effective buying team. They care about their clients, they get good and smart deals, and their follow up to ensure results is second to none. If you are considering a marketing or advertising firm, I can give no stronger recommendation on behalf of Melanie and Whitney.”

Sam Register | Media Consultant-Key Accounts NANDO Media Company

“I’ve had the extreme pleasure of working with Whitney and Melanie for over 10 years as they very ably and professionally represented a major health/medical entity in our market. They are tireless, thorough, hardworking and doggedly persistent in their representation of their client, exactly the way I would want my company represented by an agency of record. At the same time, they are always extremely pleasant to work with–I can’t remember a time when I was not happy see their name come up on the screen of my phone or their name in my email inbox. While they are fiercely dedicated to seeing their clients’ succeed, they place tremendous value in creating and maintaining relationships with equal measure.”

Chuck Maisano | GSM Curtis Media Group, Southern Sales

“Having worked with Melanie and Whitney for many years, I can attest to their knowledge and professionalism in media planning and placement. They are solid negotiators who work with their vendors in a pleasant manner, getting the most for their clients”

Marty Scarborough | Account Executive Fairway Outdoor

“I have enjoyed working with Whitney Boda on several Outdoor Advertising campaigns. She has the best interest of her clients in mind when planning and placing ad space. She follows up and ask questions until she understands all of the options available. She does all of the above in a friendly and pleasant manner.”